Founder of Global Monetary, Founder and CEO of NSN Global Services.

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Frequently Asked Questions

OVERVIEW

Euan Hallifax is a twenty-six-year-old British entrepreneur and international finance graduate who founded the private investment fund ‘Global Monetary’, a world education development movement ‘NSN Global Services’, and ‘Sterling Land Assets’, a private property investment firm in London, United Kingdom. Euan’s companies blend disciplined strategy with innovation across borders.

Business

Euan leads two private international businesses focused on complementary areas of global operations, as well as a UK based private property investment firm. He established NSN Global Services, a company incorporated in Delaware, with operational support provided through its global subsidiaries, ‘The National Student Network’. He also serves as the founder of Global Monetary, a London-based private investment vehicle operating in a proprietary start-up phase. Through these entities, he has developed structured approaches to education technology and systems innovation alongside disciplined global asset allocation, with particular attention to cross-border execution in both developed and developing markets, including targeted programmes under the NSN OneWorld initiative. His leadership emphasises practical, metrics-driven operational management and internal refinement of frameworks across the education infrastructure and investment domains, all maintained within the respective private corporate structures during their current growth phases.

Education and Early Life

Euan was educated from a young age in the United Kingdom where he completed primary and secondary level schooling before enrolling at University in Newcastle for a bachelor’s degree. After graduating, he enrolled at the London School of Economics where he studied Data Law and Policy before being accepted to study international finance at a private business school in Switzerland.

Born in Edinburgh, Euan attended primary and secondary school at the highly ranked Edinburgh Academy before moving to the Perthshire countryside where he attended the prestigious boarding school Strathallan from the age of 13, graduating in 2018.

GLOBAL MONETARY

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Global Monetary operates as a London-based private investment vehicle in its proprietary pre-incorporation phase. Structured exclusively around internal capital allocation, the vehicle conducts all market activities without external mandates or client-facing services, thereby remaining fully aligned with the regulatory boundaries applicable to private investment structures in the United Kingdom. Situated in one of the world’s leading financial centres, it utilises established London market infrastructure, including centralised clearing, multi-asset execution platforms, and deep liquidity pools, for efficient cross-border transactions across equities, fixed income, commodities, and currencies, while maintaining a streamlined operational model confined to proprietary decision-making.

Global Monetary (The Strategy) aims to implement a rolling ten-year global asset allocation framework that combines top-down macroeconomic analysis with bottom-up security selection. Portfolio construction focuses on geographic and sectoral diversification across developed and emerging markets, incorporating equities, government and corporate bonds, commodity exposures, and foreign exchange positions. Risk management protocols will apply quantitative measures such as volatility targeting, drawdown limits, and correlation matrix assessments, with ongoing performance evaluation referenced against broad global equity benchmarks including the S&P 500. All adjustments and position sizing occur on a discretionary, data-driven basis within the closed proprietary environment.

The Strategy further incorporates systematic technical monitoring of foreign exchange markets and global economic indicators. This encompasses analysis of currency pair dynamics, interest rate differentials between major central banks, supply-chain pressure indices, and geopolitical variables that influence cross-border capital flows and market pricing. These inputs feed directly into the multi-asset allocation process through internal analytical frameworks, ensuring tactical responsiveness remains integrated with the core long-term portfolio construction during the current pre-incorporation stage.

NSN GLOBAL SERVICES

NSN Global Services is a private company incorporated in Dover, Delaware, United States of America, with operational support provided through its UK subsidiary, The National Student Network (UK). As Founder and CEO, Euan maintains responsibility for strategic, operational, and technical oversight, including the coordination of infrastructure solutions, technological development and deployment, and workforce development programmes. The company offers these services to institutions, governments, businesses, and individuals within its private corporate structure, utilising established cross-border execution frameworks to support measurable outcomes such as institutional efficiency gains, expanded educational access, and quantifiable economic contributions.

NSN Global Services applies a systematic, metrics-driven methodology to improve the effectiveness and efficiency of education systems globally. Core operations combine analysis of education system constraints with real world solution design, focusing on performance tracking through defined key indicators that monitor progress in access, delivery effectiveness, and long-term learning outcomes. Activities span both private and public sectors across developed and developing nations, with structured internal reviews ensuring alignment between technological deployment and workforce alignment objectives.

A central component of operations is the NSN OneWorld initiative, which develops and invests in technologies, systems, and programmes to address major education constraints in developing nations, including regions across the Middle East, Africa, India, and conflict zones. This encompasses technical assessment of factors such as regional instability, supply-chain dynamics in educational infrastructure, policy environments, and societal challenges including conflict, nutritional barriers, and access limitations. These inputs are integrated directly into the company’s overall programme execution under executive direction, remaining fully within the internal Delaware-registered corporate framework.

STERLING LAND ASSETS

The United Kingdom’s property market encompasses a range of sectors, each influenced by broader economic, demographic, and policy factors. Residential, commercial, and land assets present distinct characteristics and considerations for those engaging with high-quality opportunities. Understanding these dynamics helps frame the environment in which Sterling Land Assets operates.

Within the residential property sector, activity often centres on meeting ongoing housing requirements across different parts of the country. This can involve the acquisition of land or existing properties for development into new homes, as well as the ongoing management of residential portfolios to ensure they remain well-maintained and responsive to occupier needs.

The commercial property market includes offices, retail units, industrial facilities, and logistics spaces. These asset classes frequently require adaptation to changing patterns of work, retail, and supply chain activity. Development projects in this sector may focus on modernising existing buildings or creating new spaces that meet contemporary standards, while management practices aim to optimise occupancy, maintenance, and operational efficiency over time.

Land investment, including opportunities connected to renewable energy infrastructure, represents another dimension of the UK property landscape. Suitable sites may be acquired and developed for solar farms, wind energy projects, battery storage, or related facilities. Such activities often intersect with agricultural land use, planning processes, and national objectives around energy generation and sustainability, adding a specialised layer to property investment considerations.

Sterling Land Assets conducts its activities within this multifaceted UK property environment. The firm is dedicated to its mission of strategic acquisition, development, and management of high-quality assets, applying a focused approach across residential, commercial, and land-based opportunities as appropriate.